MOBILE

Time spent in apps dominates mobile usage, but loyalty has to be earned. Brands need the right strategies
in place to acquire, retain users and optimise conversion.

 

Use insights to pin point where the consumer is at a given moment and have a relevant conversation
with them –  leveraging Audience+ Enterprise™ exclusive functionalities like NBA (next best action), MMI (Mobile Media Index),
mobile surveys, and user tolerance.  

SOLUTIONS
Audience plus | preferences push notification

Right message

Audience plus | media branded push

Right audience

Audience plus | mobile coupon

Right context

Automation

Send multi-channel automated messages based on any pre-defined scenarios leveraging instant & fresh data.

Advanced targeting

Personalise your campaigns with real-time user data. Predict your user behaviour to deliver the right message to the right user in the right context.

Optimisation

Optimise engagement, user acquisition, conversion & retention with A/B testing, Best moment & Tolerance

Geo-marketing

Target users based on their location, their trajectory. Measure the real drive-to -store impact.

Analytics

Advanced reporting & performance metrics to optimise campaign engagement

Deep-linking

Retarget & redirect the user to your website, your app, or any other platform.

Dialogue & survey

Leverage unique formats to dialogue and run any kind of questionnaire in real time with your user

Monitoring

Manage the real data driven performance of your digital activity.