Automate your mobile marketing to drive consumer engagement and sales conversions.
Audience+ Enterprise ™ has extensive features for automation and marketing campaign programming:
- One shot: a single notification to be sent at a defined time or based on a trigger.
- Cyclic: a series of notifications generated independently from each other and sequentially based on a trigger
- Programme: (also described as “next best action”): a series of notifications sequenced based on activated triggers (e.g. decisioning tree).
These campaigns will be sent according to a series of rules based on a range of triggers: user’s behaviour, user’s preference, geo-location, date and time, beacon activation, user’s engagement (MMI), survey answer, customer satisfaction…